Health Data Cards

Many seniors today are likely to be dealing with health issues which pertain to themselves or their families. Also, they are the most active donor segment of prospects.

RMLC manages several lists such as Seniors With Traditional Values, American Contract Bridge League, and Dedicated Charitable Donors that are perfect for disease related causes, health products or non-profits looking to conquer these health issues.

Clicking on the name of the Data Card in the following table will open a PDF document describing the list in detail. The link will open in a new window.

Name Of Data Card	Description of Data Card
American Contract Bridge League	ACBL members are sophisticated, over the age of 60, and are retired or semi-retired. These bridge players travel extensively, have disposable incomes and are willing to donate to a variety of organizations. These members have a more Liberal political viewpoint.
NEW LIST Dedicated Charitable Donors	This is a masterfile consisting of donors to some of America's finest Conservative/Republican organizations. These donors want to improve the lives of those less fortunate and support children's charities and social issues. Because this file has a high percentage of Senior donors, it would be a great test for health and Senior mailers.
Seniors with Traditional Values	These are traditional, family-value-oriented seniors who have proven their direct mail responsiveness time and time again by supporting their beliefs, their values and their ethics with their checkbooks. These donors are not afraid to spend or donate their money and will be excellent prospects for any charity benefiting children, medical research, religion, emergency relief or any other humanitarian efforts.